Blog
Articles on getting found by people and recommended by AI assistants
Practical writing on content marketing, SEO, and the work of becoming the brand the models name first.
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Website Builds
Setting Up a Static Website for Speed and Savings
A static HTML site has no database, no plugins, and no monthly CMS bill. Here is the whole path from prompt to live domain, without touching a command line.
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Link Building
Foundational Backlinks: Why a New Website Needs Them
A brand new domain starts at zero backlinks, which means zero authority in the eyes of a search engine. Foundation links are the fastest way to prime the pump.
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Technical SEO
Your Blog Post URL: How to Structure It
URL structure is a small detail with a specific job: telling search engines and chatbots whether they’re about to read a promotional page or a blog post. Here’s the structure that does it.
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Brand Visibility
Brand Name Optimization for Search and AI Assistant Visibility
Search engines and AI assistants have to resolve your brand to a single entity before they can recommend it. A distinctive name makes that easy. An ambiguous one hands the answer to someone else.
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Technical SEO
What is Google Page Experience and Why Should You Care?
Google renamed the idea, retired the reports, and swapped a metric. Here is what page experience means today.
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