Many companies lack an organized way to manage their large pool of content marketing assets, which can sometimes result in valuable content being lost in a ‘content void.’ For example, … Read more →
This free tool provides SEO writing guidance based on topics, personas, pain points, and existing content. Copy/paste the results into your favorite LLM or use an OpenAI API key. The … Read more →
This calculator is a companion to our Content Remixing and Distribution Tool and Business SEO Writing Tool. Since fully benefiting from these tools requires purchasing a minimum of $5 of OpenAI API credits … Read more →
This free tool allows you to remix any page or blog post for redistribution on various social media platforms. With a single click, you can post the remix to LinkedIn … Read more →
Where a company’s staff spends its time on B2B marketing varies by industry and other factors. NP Digital surveyed 118 companies in different verticals, generating at least $100 million in … Read more →
In its Helpful Content Guidelines, Google states “SEO can be a helpful activity when it is applied to people-first content, rather than search engine-first content.” One way to interpret ‘applied’ … Read more →
Business marketers create a lot of great content over time. This asset pool contains valuable information for audience members, such as prospects, customers, and referral sources. Marketing (and sales) asset … Read more →
Are you a marketer considering adding audio content to your marketing mix? While this form of content has a few caveats, there are several reasons to at least test the … Read more →
Content marketing is best known for creating more website traffic and leads. However, short-term website lead generation is only one positive impact of continuously producing content that’s helpful to an … Read more →
As part of your website’s reputation, Google uses two sentences from either your Google Business Profile (GBP) description or your ‘About Us’ page to describe what your website is about. … Read more →
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